50% Rise in User Interaction with our Web-Compatible 3D Product Modeling Services

A leading company in system integration witnessed a great boost in user interactions with our web-compatible 3D analyzer shelter model.

Energy Sector
The Client

A Pioneer in System Integration Solutions for the Energy Sector

Our client is a prominent leader in the energy sector backed by over 30 years of experience. They specialize in delivering exploration, development, and production services alongside turnkey solutions tailored for companies in the oil, gas, petroleum, chemical, and energy industries.

Project Requirements

Simplified Way to Present their Analyzer Shelter

The client's advanced analyzer shelter, designed for precise sampling of petroleum and natural gas, required effective presentation to potential clients at events and on their website. The goal was to provide an immersive, detailed view highlighting its unique features and functions.

Several presentation options were considered, including VR headsets, traditional 3D models, and AR showcases, each posing specific challenges:

    • VR headsets exhibited a few challenges, such as transportation, high cost, compatibility issues, and setup complexities.
    • Traditional 3D models lacked interactivity and engagement, with slow loading times and high resource consumption on lower-end devices.
    • AR showcased the requirement of powerful devices and stable internet, limiting audience reach and necessitating seamless integration with existing web platforms.
Project Requirements
Project Challenges

Delivering an Engaging Solution through the Integration of AR, VR, and 3D

Since the client wanted an engaging solution, we proposed a web-compatible 3D model with AR features and text annotations. This strategy sought to provide an interactive and detailed presentation accessible via web browsers on desktops, tablets, and smartphones. However, the proposal raised several challenges:

  • Maintaining high-quality, detailed 3D models while keeping file sizes small for web compatibility.
  • Balancing model detail and performance to avoid lag and slow loading times.
  • Achieving realistic textures using real-world images with precise mapping and optimization.
  • Ensuring compatibility and performance across various mobile devices.

Exhibiting the Analyzer Shelter with a Web-Compatible 3D Model

Creating 3D Models

Creating 3D Models

The process commenced by generating intricate 3D models of the analyzer shelter. We utilized reference images from the client, captured using DSLR and iPhone cameras, to ensure precise representation.

Modeling and Texturing

Modeling and Texturing

We used 3D Max and Blender to model the analyzer shelter painstakingly, capturing its intricate details. In Blender, the texturing and shading process involved applying real-world images provided by the client, enhancing the models' realism.

Converting the Format

Converting the Format

We converted the 3D models into GLB (GL Transmission Format) format to ensure they were compatible with the web. GLB is tailored for 3D scenes and models, enabling easy loading by web browsers. This format supports efficient transmission and loading of 3D content, making it ideal for web applications. Moreover, using the GLB format allowed us to compress the 3D model significantly, reducing the file size from 600 MB to 13 MB.

Integrating with Web

Integrating with Web

Our team of web developers researched and modified a Three.JS library to create a 3D model viewer for displaying the models in web browsers. This viewer was optimized to run at 60 frames per second (fps), ensuring a smooth and responsive experience across various devices, including older Android and iPhone models.

Project Outcomes

Our 3D product modeling services not only met but exceeded the client's expectations, overcoming initial challenges and yielding significant outcomes.

Reduced turnaround time

The 3D model, enhanced with AR compatibility, led to a 50% increase in user interaction.

Maintaining an impressive

Prospects spent an average of 35% more time exploring the 3D model of the analyzer shelter.

Scaled the dedicated property

The solution maintained smooth performance across 95% of the tested devices.

Nearly 45% cost reduction

According to client feedback, the 3D model contributed to a 45% increase in prospect inquiries and follow-ups.

The client expressed great satisfaction with the final product, noting its effectiveness in showcasing their state-of-the-art analyzer shelter at events and on their website. The interactive features and realistic details significantly improved the communication of their products' value and functionality to prospects. As a result, our team received an extension of the project and is now tasked with creating 3D models of other products for this client.

Client Testimonials

The interactive features of the 3D model have significantly improved user engagement on our website. Prospects are spending more time exploring our products, which has translated into higher interest and sales. Their eCommerce 3d modeling services offer a great help to growing businesses. Thank you for a job well done!

Sarah Johnson

Marketing Manager

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